This Promotions Policy (“Policy”) includes information about methods that Lifecoach Coaches who create courses on the Lifecoach platfrom (Course Creators) can use to promote their courses, including instructor vouchers/coupons, course referral links and Lifecoach’s optional marketing programs. This Policy is incorporated by reference into our Terms of Use and Course Creator Terms. Any capitalised terms that aren’t defined in this Policy are defined as specified in the Terms of Use or Course Creator Terms.

Any version of these Terms in a language other than English is provided for convenience and you understand and agree that the English language will control if there is any conflict.

1. Course Creator Coupons & Course Referral Links

As a Course Creator, you may be able to increase your sales by promoting your course through a course referral link or coupon code. You may generate a coupon code for a discount or at Lifecoach’s current price, as permitted within the Services. Note that the actual discount may be slightly higher due to rounding and currency conversion. When a Student applies your discount coupon to a foreign currency transaction, we will apply a proportional discount in the student’s applicable currency.

Where a Student applies your coupon code or course referral link at checkout, your revenue share will be the Net Amount (as defined in the Course Creator Terms) less any applicable deductions, such as Student refunds.

Alternatively, you may be able to generate 100%-off coupons to offer your paid course for free. These coupons may be subject to limits, and you may not sell free coupons on third-party websites or otherwise offer them in exchange for compensation.

2. Promotional Programs

2.1 How the Promotional Programs Work

Lifecoach may offer Course Creators optional marketing programs (“Promotional Programs”), which you can opt into. The specific programs offered may change from time to time. In connection with the Promotional Programs, your courses may also be priced higher at Lifecoach’s discretion.

Not all deals or programs will be available in all geographic territories or for all Lifecoach courses. Lifecoach has sole discretion to determine which courses to offer as part of the Promotional Programs and to set or update sale prices. Lifecoach may remove any of your courses from the Promotional Programs at any time and in its sole discretion, with or without notice to you.

Lifecoach does not guarantee any minimum level of success in connection with the Promotional Programs.

2.2 Lifecoach Deals Program

The Lifecoach Deals Program helps increase your revenue potential by enabling Lifecoach to offer your course at a compelling discount and list price as part of targeted promotions. The Deals Program allows Lifecoach to offer your course to Students at a discounted price or list price. 

Deals Program deals may be promoted through the Services, communications to users, or third-party platforms, and the duration of the deals may vary.

By participating in the Deals Program, you agree that your revenue share will be 50% of the Net Amount of the sale less any applicable deductions, such as student refunds.

2.3 Extended Promotion Program

Lifecoach seeks to maintain positive relationships with tens of thousands of affiliate sites and third-party deal sites. We also have a team dedicated to placing paid digital advertisements. Through the Extended Promotion Program, Lifecoach leverages these partner sites and advertising platforms to promote your courses to new students at no up-front cost to you.

By participating in the Extended Promotion Program, you authorise Lifecoach to employ third parties, including resellers, distributors, affiliate sites, deal sites, and paid advertising on third-party platforms (together, “Advertising”) to promote your course. In calculating your revenue, Lifecoach may deduct fees associated with this Advertising from the Gross Amount before calculating the Net Amount of the sale.

By participating in the Extended Promotion Program, you agree that your revenue share will be 25% of the Net Amount of the sale less any applicable deductions, such as student refunds.

2.5 Opting Out

Except as otherwise stated above, you can opt out of the Promotional Programs at any time. However, your course will remain subject to any applicable sales, campaigns, or promotions that are already active at the time you opt out, until those sales, campaigns, or promotions are completed.

3. Modifications

We may update this Policy from time to time to clarify our practices or to reflect new or different practices. If we make any material change, we will notify you using prominent means such as by email notice sent to the email address specified in your account or by posting a notice through our Services. Modifications will become effective on the day they are posted unless stated otherwise.

4. How to Contact Us

If you have any questions about this Policy, please contact our Support Team via the support centre, or email